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Europe Consumer Packaging Market Size (2024 - 2029)

The consumer packaging industry in Europe is experiencing growth driven by technological innovations, sustainability concerns, and economic factors. The market's expansion is influenced by the increasing popularity of plastic packaging due to its lightweight and unbreakable nature, which appeals to both consumers and manufacturers. The European Union's commitment to circular economy principles, particularly regarding plastic waste, is shaping the market dynamics, with efforts to reduce environmentally harmful materials and enhance recycling processes. Despite high demand and reduced supply straining the raw materials market, the industry continues to evolve, focusing on sustainable packaging solutions.

Market Size of Europe Consumer Packaging Industry

Europe Consumer Packaging Market Summary
Study Period 2019 - 2029
Base Year For Estimation 2023
Market Size (2024) USD 168.84 Billion
Market Size (2029) USD 206.11 Billion
CAGR (2024 - 2029) 4.07 %
Market Concentration Low

Major Players

Europe Consumer Packaging Market Major Players

*Disclaimer: Major Players sorted in no particular order

Europe Consumer Packaging Market News

The Europe Consumer Packaging Market size is estimated at USD 168.84 billion in 2024, and is expected to reach USD 206.11 billion by 2029, growing at a CAGR of 4.07% during the forecast period (2024-2029).

  • Technological innovations, sustainability trepidations, and attractive economics are the factors driving the growth of consumer packaging. Packaging plays a crucial role in the consumer goods industry in making the product appealing to the potential buyer and delivering products to the consumer that are sufficiently sophisticated, safe, convenient, and appropriate.
  • Plastic packaging has become popular among consumers, as it is lightweight and unbreakable, making it easier to handle. Even significant manufacturers prefer plastic packaging, owing to the lower cost of production. Moreover, introducing polymers, such as polyethylene terephthalate (PET) and high-density polyethylene (HDPE), expands plastic packaging applications. However, reducing the amount of environmentally harmful polymers used in packaging is one of the most researched areas in the consumer packaging market.
  • Furthermore, the European Union is pioneering the plastic market with its drive toward circular economy principles. It is mainly focused on plastic waste, as the high-volume, single-use item plastic packaging has come under scrutiny. Multiple strategies are being advanced to address this issue, including substituting alternative materials, investing in the development of bio-based plastics, designing packaging that is easier to process in recycling, and improving the recycling and processing of plastic waste.
  • The raw materials market continues to be under considerable strain. Market demand remains high, coupled with reduced supply, and this continues to keep material prices at rates never previously seen across Europe. Recycled plastic prices fluctuate due to changes in demand, which can be attributed to the price of virgin plastics. Demand for recycled plastic will increase in times of higher prices for virgin plastic, leading to its increased cost.

Europe Consumer Packaging Industry Segmentation

The consumer packaging market refers to the industry that produces packaging materials and solutions for consumer goods. This market is crucial in protecting, preserving, and promoting products for sale and use. Consumer packaging encompasses a wide range of materials, including paper, cardboard, plastic, glass, and metal, which are used to create various types of packaging, such as boxes, bottles, cans, pouches, and more.

The consumer packaging market is segmented by material (plastic [material type {polyethylene, polypropylene, polyvinyl chloride, polyethylene terephthalate, other material types}], [type {rigid plastic packaging, flexible plastic packaging}], paper [type {carton board, containerboard, linerboard, and other types}], glass, and metal [type {cans, caps, and closures, other types}]), end-user industry (food, beverage, pharmaceutical and healthcare, and cosmetics, personal care, and household care), and country (United Kingdom, Germany, France, Italy, Poland, and Rest of Europe). The market sizes and forecasts are provided in terms of value (USD) for all the above segments.

Material
Plastic
Material Type
PE (Polyethylene)
PP (Polypropylene)
PVC (Poly Vinyl Chloride)
PET (Polyethylene Terephthalate)
Other Material Types
By Type
Rigid Plastic Packaging
Flexible Plastic Packaging
Paper
Type
Carton Board
Containerboard and Linerboard
Other Types
Glass
Metal
Type
Cans
Caps and Closures
Other Types
End-user Industry
Food
Beverage
Pharmaceutical and Healthcare
Cosmetics, Personal Care, and Household Care
Country***
United Kingdom
Germany
France
Italy
Poland
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Europe Consumer Packaging Market Size Summary

The consumer packaging industry in Europe is poised for significant growth, driven by technological advancements, sustainability concerns, and economic factors. Packaging is essential in the consumer goods sector, enhancing product appeal and ensuring safety and convenience for consumers. The popularity of plastic packaging is on the rise due to its lightweight and unbreakable nature, which simplifies handling and reduces production costs. However, the industry faces challenges related to the environmental impact of polymers, prompting a shift towards circular economy principles, particularly in the European Union. This shift involves strategies like developing bio-based plastics and improving recycling processes to address the scrutiny on single-use plastic packaging.

The market landscape in Europe is characterized by a fragmented competitive environment with numerous vendors. The region is witnessing a surge in demand for innovative and sustainable packaging solutions, particularly in the cosmetics and body care sectors. Poland stands out as a significant market, with substantial investments in advanced packaging technologies and a focus on eco-friendly solutions. The expansion of manufacturing capabilities and geographical presence by companies in Poland is expected to enhance supply chain integration and efficiency. Recent acquisitions and collaborations among major players, such as International Paper's acquisition of DS Smith and Tetra Pak's partnership with AB Biotek, highlight the industry's commitment to environmentally friendly and innovative packaging solutions.

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Europe Consumer Packaging Market Size - Table of Contents

  1. 1. MARKET INSIGHTS

    1. 1.1 Market Overview

    2. 1.2 Industry Attractiveness - Porter's Five Forces Analysis

      1. 1.2.1 Bargaining Power of Suppliers

      2. 1.2.2 Bargaining Power of Consumers

      3. 1.2.3 Threat of New Entrants

      4. 1.2.4 Threat of Substitutes

      5. 1.2.5 Intensity of Competitive Rivalry

    3. 1.3 Industry Value Chain Analysis

  2. 2. MARKET SEGMENTATION

    1. 2.1 Material

      1. 2.1.1 Plastic

        1. 2.1.1.1 Material Type

          1. 2.1.1.1.1 PE (Polyethylene)

          2. 2.1.1.1.2 PP (Polypropylene)

          3. 2.1.1.1.3 PVC (Poly Vinyl Chloride)

          4. 2.1.1.1.4 PET (Polyethylene Terephthalate)

          5. 2.1.1.1.5 Other Material Types

        2. 2.1.1.2 By Type

          1. 2.1.1.2.1 Rigid Plastic Packaging

          2. 2.1.1.2.2 Flexible Plastic Packaging

      2. 2.1.2 Paper

        1. 2.1.2.1 Type

          1. 2.1.2.1.1 Carton Board

          2. 2.1.2.1.2 Containerboard and Linerboard

          3. 2.1.2.1.3 Other Types

      3. 2.1.3 Glass

      4. 2.1.4 Metal

        1. 2.1.4.1 Type

          1. 2.1.4.1.1 Cans

          2. 2.1.4.1.2 Caps and Closures

          3. 2.1.4.1.3 Other Types

    2. 2.2 End-user Industry

      1. 2.2.1 Food

      2. 2.2.2 Beverage

      3. 2.2.3 Pharmaceutical and Healthcare

      4. 2.2.4 Cosmetics, Personal Care, and Household Care

    3. 2.3 Country***

      1. 2.3.1 United Kingdom

      2. 2.3.2 Germany

      3. 2.3.3 France

      4. 2.3.4 Italy

      5. 2.3.5 Poland

Europe Consumer Packaging Market Size FAQs

The Europe Consumer Packaging Market size is expected to reach USD 168.84 billion in 2024 and grow at a CAGR of 4.07% to reach USD 206.11 billion by 2029.

In 2024, the Europe Consumer Packaging Market size is expected to reach USD 168.84 billion.

Consumer Packaging Industry in Europe Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)