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Europe Food Sweetener Market Analysis

Over the next five years, the food sweetener market in Europe is expected to grow at a CAGR of 1.46 %.

Consumers these days are becoming more aware of their food consumption and the ingredients in it. Most consumers prefer plant-based ingredients in their food. To meet market demand, market players have been launching plant-based ingredients, such as plant-based sweeteners. Due to the rise in disposable income, increased working population, and busy lifestyles, the consumption of processed foods and beverages is increasing. Additionally, the region's demand for food sweeteners is increasing due to increased convenience food and processed food consumption. The use of food sweeteners in processed food increases its taste without adding any calories, which is why its demand is increasing in the region.

Currently, the consumption of sugar substitutes is increasing rapidly in Europe. This is attributed to consumer awareness, government regulation to reduce sugar consumption, and the application of this concept in many health and wellness food products on the market. The other major reason for the growth of sugar substitutes is the increasing population of obese, overweight, and diabetic patients in Europe. According to the British Diabetic Association's data from 2021, around 1.4 million people in the United Kingdom live with diabetes. Most of the market leaders are bringing innovative products, especially stevia-derived products, to meet the growing consumer demand for non-caloric natural sweeteners in both food and beverages.

Europe Food Sweetener Industry Segmentation

Food sweeteners are substances that are added to food to impart a sweet taste. The sweeteners can be natural or artificial. Type, application, and country segments make up Europe's food sweetener market. By type, the market is segmented into sucrose, starch sweeteners, sugar alcohols, and high-intensity sweeteners (HIS). Starch sweeteners and sugar alcohols are sub-segmented into dextrose, HFCS, maltodextrin, sorbitol, and other starch sweeteners and sugar alcohols. The high-intensity sweeteners (HIS) are further sub-segmented into sucralose, aspartame, saccharin, neotame, stevia, cyclamate, acesulfame potassium (Ace-K), and others. By application, the market is segmented into bakery and confectionery, dairy and desserts, meat and meat products, soups, sauces, dressings, and other applications. By geography, the market is segmented into the United Kingdom, Germany, France, Spain, Italy, Russia, and the Rest of Europe. For each segment, market sizing and forecasting have been done based on value (USD million).