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Latin America Personal Care Packaging Market Analysis

Latin America Cosmetic Packaging Market is estimated to grow at a CAGR of about 5.35% over the forecast period. The demand for efficient packaging increased significantly due to robust sales of various customized beauty products. Furthermore, the rising consumer awareness regarding personal grooming drives cosmetic products and the Latin American personal care packaging market.

• Independent packaging-free stores are expected to be one of the driving factors in the retail market across the industry. Brands are expected to create simple branded and engaging refill opportunities in the store. This enhances the brand image and attracts consumers increasingly leaning toward brands that offer sustainable product packaging solutions.
• A significant industry trend anticipated to support market expansion is the expanding usage of paper-based tubes for the packaging of personal care goods. For instance, in October last year, L'Oréal and the cosmetic packaging business Albéa announced the introduction of the first paper-based cosmetic tube. Over the anticipated period, market growth will be aided by the impending launch of such a cutting-edge packaging solution.
• Market Vendors are attempting to make a difference by developing a strategy to combat climate change and reduce packaging's environmental impact. Since the last decade, awareness among the population regarding the harmful effects of plastic usage has been growing drastically. Many public campaigns and initiatives by the Latin American governments have increased awareness among the public.
• The outbreak of COVID-19 has further influenced the vendors to make drastic changes to their brand identity, and the push towards offering sustainable packaging solutions further increases their investments in R&D and manufacturing. Further, the Russia-Ukraine war has an impact on the overall packaging ecosystem.

Latin America Personal Care Packaging Market Trends

This section covers the major market trends shaping the Latin America Personal Care Packaging Market according to our research experts:

Skin Care Expected to Witness Significant Growth in the Market

Latin America Personal Care Packaging Industry Segmentation

The materials used to protect personal care products from contamination and other issues are referred to as personal care packaging. The personal care packaging market size is computed in real terms. It reflects the value (in USD million) of the consumption of packaging products in the personal care industry across the globe.

Latin America Personal Care Market is segmented by material (plastic, glass, metal, paper), packaging type (plastic bottles and containers, glass bottles and containers, metal containers, folding cartons, corrugated boxes, tube and stick, caps and closures, pump and dispenser, flexible plastic packaging, and other packaging types), product type (oral care, hair care, color cosmetics, skincare, men's grooming, deodorants, and other products types) and country (Brazil, Mexico, Argentina, and rest of Latin America). The market sizes and values are in terms of value (USD million) for all the above segments.