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Mexico MNVO Market Analysis

The Mexico MNVO Market size is estimated at USD 0.74 billion in 2024, and is expected to reach USD 1.63 billion by 2029, growing at a CAGR of 16.91% during the forecast period (2024-2029).

• In Mexico, MVNOs are reshaping the telecommunications landscape by catering to specialized customer segments, enhancing market competitiveness. MVNOs often provide agility over traditional mobile operators, leveraging this advantage to offer cost-effective plans and complimentary services. Moreover, in 2024, these operators are set to expand their service portfolios and provide lower-cost plans, fueling the demand in the Mexican telecom industry.
• The Mobile Virtual Network Operator (MVNO) is a more robust and adaptable variant of the MNO, and with increasing penetration of smartphones, the market is expected to grow during the forecast period.
• According to The National Institute of Statistics and Geography, in 2024, the number of mobile internet users in Mexico was forecast to exceed 74 million. Thus, new chip and wireless broadband technologies have equipped millions in the country with handheld computers capable of easily performing almost any task. As of the third quarter of 2023, Facebook and WhatsApp were Mexico's most used social media platforms, reaching 93.2 percent and 92.2 percent of the country's online audiences.
• In terms of partnerships and contracts, in March 2024, Global information and communication player ZTE secured the bid for izzi'sMobile Virtual Network Operator (MVNO) project, allowing it to provide network-wide core network and value-added services to izzi's millions of users. This collaboration boasts a comprehensive suite of Network Elements (NEs), including a virtualized core network and virtualized value-added services, all supported by ZTE-developed hardware and Cephstorage mode. Under the umbrella of Grupo Televisa, Izzi is Mexico's largest pay-TV operator and the second-largest fixed network operator. It serves 6.3 million subscribers and offers Quad-Play services across various cities in Mexico.
• In March 2024, ZTE Corporation announced its exclusive success in securing the bid for the Mexico izziMVNO project. ZTE will provide izziTelecom with network-wide core network + VAS services based on the dual resource pools of Red Hat OSP+OCP, showcasing ZTE's technological leadership in the virtualization field.
• MVNOs are increasingly leveraging the transformative power of AI and 5G technologies to enhance their offerings. AI telco solutions are being integrated to optimize customer experiences, streamline operations, and deliver predictive analytics. Digital transformation has given MVNOs the tools to understand better and engage with their customers. Prominent examples include network signaling, billing/revenue management, etc.
• Many Mexican MVNO market players face challenges in service reliability, business model evolution, and cost management. Rising business expenses are a primary hurdle faced by the operators, followed by struggles in SIM card distribution, leading to reduced user numbers.
• With the increasing number of MVNOs and unique service plans, consumers have more choices than ever. They can select providers and plans that align with their preferences and budget, putting pressure on MNOs to keep up. One of the key advantages of MVNOs is their flexibility in pricing. They often provide competitive and cost-effective plans, allowing consumers to save money while still having reliable mobile services. These plans can include prepaid, postpaid, and pay-as-you-go options.

Mexico MNVO Market Trends

Consumer Segment to be the Largest End User

Mexico MNVO Industry Segmentation

Mobile virtual network operators (MVNOs) are wireless communication service providers that do not own the wireless network infrastructure but instead buy network capacity from existing MNOs to deliver services to their users. Operational models, such as resellers, service operators, full MVNO, and others, are considered part of the study. The study is structured to capture revenues accrued by MVNOs through various voice, data, and other services offered in Mexico.

The report covers the analysis of the Mexican mobile virtual network operator (MNVO) market. It is segmented by operating model (reseller, service operator, full MNVO, and other models) and end user (business and consumer). The market sizes and forecasts are provided in terms of value (USD) for all the above segments.