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North America Garment Steamers Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

North America Garment Steamers Market Report is Segmented by Product Type (Handheld and Upright), by Tank Type (Fixed and Removable), Distribution Channel (Supermarkets and Hypermarkets, Specialty Stores, Online Retail, and Other Distribution Channels), and by Country (United States, Canada, and the Rest of North America). The Report Offers Market Size and Forecasts for the North America Garment Steamers Market in Value (USD) for all the Above Segments.

North America Garment Steamers Market Size

North America Garment Steamers Market Summary
Study Period 2020-2029
Base Year For Estimation 2023
Forecast Data Period 2024 - 2029
Historical Data Period 2020 - 2022
CAGR (2024 - 2029) 5.67 %
Market Concentration Low

Major Players

North America Garment Steamers Market Major Players

*Disclaimer: Major Players sorted in no particular order

Compare market size and growth of North America Garment Steamers Market with other markets in Home and Property Improvement Industry

Kitchen Appliances

Home Appliances

Laundry Appliances

Home Decor

Furniture and Furnishings

Floor Coverings

North America Garment Steamers Market Analysis

The North America Garment Steamers Market is expected to register a CAGR of 5.67% during the forecast period.

The major benefits of using garment steamers in place of iron are that they are easy to use, lightweight, flexible, and remove wrinkles from almost any type of fabric. In addition, a portable, handheld steamer can be used while traveling, and it eliminates the need for an ironing board to go along with an iron. The adoption of garment steamers eliminates the chances of causing any burns or damage to any fabrics, which may happen in the case of traditional irons. This factor is driving the growth of the garment steamers market across North America.

During the initial stage of COVID-19, due to supply chain disruptions, the market experienced losses due to stoppage in manufacturing and distribution services. Later, due to lockdowns and work-from-home culture, the demand for garment steamers systems has risen. Post-pandemic, the market is experiencing gradual growth according to seasonal demand fluctuations. Slowly and gradually, manufacturing units are being operationalized, and various industries are recovering, which will positively impact the garment steamers market.

The rising demand for garment steamers is creating lucrative opportunities for garment steamer manufacturers in the garment steamers market in North America. Continuous innovations by the major manufacturers are witnessed in the market. For instance, SALAV USA provides garment steamers that utilize high temperatures up to 220°F to kill 99.9% of germs, bacteria, viruses, mold, mildew, allergens, and bugs, such as bed bugs and dust mites. It is safe to use on most garments. The continuous innovations and integration of advanced technologies, along with ongoing research and development, bolster the growth of the garment steamers market in North America.

North America Garment Steamers Market Trends

United States Leading the Market

Sales of household appliances in the United States have observed a continuous increase over the years, driving the market for garment steamers as well as creating a positive externality for them. Online revenue share of cloth-caring appliances such as irons in the United States had observed a continuous increase to around 60%, resulting in an increasing number of manufacturers offering their clothing and apparel care through e-commerce and direct websites in the United States. The major share of the apparel market in the country is for women's apparel, leading to the women's segment emerging as a major segment for demanding garment steamer with an increasing number of manufacturers considering them during their customer acquisition program. These trends are leading to the United States emerging as a major market for garment steamers.

North America Garment Steamers Market:  Revenue of Irons Market in United States, In USD Billion, 2019-2022

Increase in the Online Sales of Small Home Appliances in North America

There has been a constant increase in the online sales of small home appliances in North America. The major reason for this is the rise of e-commerce platforms like Amazon, eBay, etc. The higher proportion of the working class in the contemporary years has led to improved lifestyles. As a result, online shopping has become a rescue option as it saves time and effort compared to offline shopping. Notably, the e-commerce platforms have come up with attractive options like EMI and discounts, which made online shopping even more appealing to a wide range of customers. The online platforms also offer a wide variety of products without compromise, compared to the offline shopping experience. All these factors are expected to further push the market in the coming years.

North America Garment Steamers Market: Revenue of the E-commerce Industry, North America, in USD Million, 2018 - 2022

North America Garment Steamers Industry Overview

The North America Garment Steamers Market is a fragmented market. The North America Garment Steamers Market is growing by increasing innovation subsequently. The players in the market are highly focused on partnerships and collaborations to further expand their current portfolio and regional reach. Some of the existing players in the North America Garment Steamers Market are Haier Smart Home Co., Ltd, Koninklijke Philips N.V., Groupe SEB, Midea Group Co., Ltd., and Panasonic Holdings Corporation.

North America Garment Steamers Market Leaders

  1. Haier Smart Home Co., Ltd

  2. Koninklijke Philips N.V.

  3. Groupe SEB

  4. Midea Group Co., Ltd

  5. Panasonic Holdings Corporation

*Disclaimer: Major Players sorted in no particular order

North America Garment Steamers Market Concentration
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North America Garment Steamers Market News

  • February 2023: Haier Group Corporation expanded its product portfolio with the launch of 83 new-age products of smart home solutions. Among the products, it includes Android and Google-certified Smart LED TVs, Wi-Fi-enabled Washing Machines, the new Clean Cool Range of ACs with the largest indoor unit in the industry, and Smart Refrigerators.
  • April 2022: Hillhouse Capital, a leading equity firm, completed the acquisition of Philips home appliances business. The acquisition aims to expand its home appliances segment in new markets and increase growth opportunities.

North America Garment Steamers Market Report - Table of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

  4. 4. MARKET DYNAMICS AND INSIGHTS

    1. 4.1 Market Overview

    2. 4.2 Market Drivers

      1. 4.2.1 Gentle and Safe on Fabrics

    3. 4.3 Market Restraints

      1. 4.3.1 Availability of Alternatives

    4. 4.4 Market Opportunities

      1. 4.4.1 Technological Advancement in Garment Steamers

    5. 4.5 Industry Value Chain Analysis

    6. 4.6 Industry Attractiveness - Porter's Five Forces Analysis

      1. 4.6.1 Threat of New Entrants

      2. 4.6.2 Bargaining Power of Buyers

      3. 4.6.3 Bargaining Power of Suppliers

      4. 4.6.4 Threat of Substitutes

      5. 4.6.5 Intensity of Competitive Rivalry

    7. 4.7 Insights on Technology Innovation in the Market.

    8. 4.8 Impact of COVID-19 on the Market

  5. 5. MARKET SEGMENTATION

    1. 5.1 By Product Type

      1. 5.1.1 Handheld

      2. 5.1.2 Upright

    2. 5.2 By Tank Type

      1. 5.2.1 Fixed

      2. 5.2.2 Removable

    3. 5.3 By Distribution Channel

      1. 5.3.1 Multi brands store

      2. 5.3.2 Speciality Store

      3. 5.3.3 Online

      4. 5.3.4 Other Distribution Channel

    4. 5.4 By Country

      1. 5.4.1 United States

      2. 5.4.2 Canada

      3. 5.4.3 Rest of North America

  6. 6. COMPETITIVE LANDSCAPE

    1. 6.1 Market Concetration Overview

    2. 6.2 Company Profiles

      1. 6.2.1 Haier Group Corporation

      2. 6.2.2 Groupe SEB SA

      3. 6.2.3 Midea

      4. 6.2.4 Philips

      5. 6.2.5 Panasonic

      6. 6.2.6 Reliable Corporation

      7. 6.2.7 Jiffy Steamer Company

      8. 6.2.8 Salav

      9. 6.2.9 Maryant

      10. 6.2.10 Pursteam*

    3. *List Not Exhaustive
  7. 7. MARKET FUTURE TRENDS

  8. 8. DISCLAIMER AND ABOUT US

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North America Garment Steamers Industry Segmentation

A garment steamer, commonly referred to as a clothing steamer or textile steamer, is a device that removes wrinkles, freshens fabrics, and removes odors from garments, fabric upholstery, and other fabrics. A garment steamer utilizes hot steam to loosen the fibers of the cloth and smooth out wrinkles. A water storage tank, a source of heat, and a nozzle or steam head are common components. The study gives a brief description of the North American garment steamers market. It includes details on market sales of different types of garment steamers, investments by the manufacturers, and the launch of new garment steamer products in the market. The North American garment steamers market is segmented by product type, tank type, distribution channel, and country. By product type, the market is segmented into handheld and upright. By tank type, the market is segmented into fixed and removable. By distribution channel, the market is segmented into supermarkets and hypermarkets, specialty stores, online retail, and others. By country, the market is segmented into the United States, Canada, Rest of North America. The report offers market size and forecasts for the North American garment steamers market in value (USD) for all the above segments.

By Product Type
Handheld
Upright
By Tank Type
Fixed
Removable
By Distribution Channel
Multi brands store
Speciality Store
Online
Other Distribution Channel
By Country
United States
Canada
Rest of North America
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North America Garment Steamers Market Research FAQs

The North America Garment Steamers Market is projected to register a CAGR of 5.67% during the forecast period (2024-2029)

Haier Smart Home Co., Ltd, Koninklijke Philips N.V., Groupe SEB, Midea Group Co., Ltd and Panasonic Holdings Corporation are the major companies operating in the North America Garment Steamers Market.

The report covers the North America Garment Steamers Market historical market size for years: 2020, 2021, 2022 and 2023. The report also forecasts the North America Garment Steamers Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.

North America Garment Steamers Industry Report

Statistics for the 2024 North America Garment Steamers market share, size and revenue growth rate, created by ÌÇÐÄvlog´«Ã½â„¢ Industry Reports. North America Garment Steamers analysis includes a market forecast outlook to for 2024 to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.

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North America Garment Steamers Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)