Market Trends of North American Seasonings And Spices Industry
Increased Demand for Spice Blends in the Food Industry
Due to their versatile flavors, blended spices are highly sought after in various applications, such as savory snacks and ready meals. Factors such as the rising popularity of exotic and ethnic cuisines, the increasing demand for convenient food options, and the growing preference for healthy and organic spice blends have contributed to the market's growth.
Moreover, there has been a significant interest in North American cuisines for blends containing Middle Eastern and Mediterranean spices, such as turmeric, coriander, and warm brown spices. Greater mainstream acceptance of seasonings, like North Africa's harissa and Ethiopia's berbere, have paved the way for the emerging demand for the spice blend. It is a blend of crushed ground peanuts and spices, like ginger, cayenne, garlic, and onion, gaining popularity among the American population.
The United States Dominates the Market
As Americans continue to explore international cuisines, there has been a rising demand for spices and seasoning herbs from various parts of the world. Spices like turmeric, cumin, coriander, and herbs like basil, cilantro, and lemongrass have become increasingly popular, reflecting a growing appreciation for diverse flavor profiles. Busy lifestyles have increased demand for convenient and ready-to-use spice blends. Pre-mixed seasoning blends that cater to specific dishes or cooking styles save time for home cooks and simplify meal preparation.
Further, the high consumer inclination toward bakery, confectionery, and savory snacks drives the market growth in the United States. Spices add depth and complexity to baked goods and confections, enhancing flavor profiles. Cinnamon, nutmeg, and cardamom are often used to add depth and complexity to the flavor of baked goods, such as cakes, cookies, and pies. Also, spice cakes are one of the widely consumed desserts in the country during the holiday seasons, such as Christmas, Thanksgiving, and New Year, driving the sales of spices. Ground cinnamon, ginger, nutmeg, and cloves are commonly used spices in homemade spice cake recipes in the United States. Additionally, brands such as Betty Crocker, Namaste, and Duncan Hines offer spice cake mixes in the market.
