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Nutricosmetics Market Size (2024 - 2029)

The nutricosmetics market is experiencing significant growth, driven by increasing consumer demand for products addressing skin issues like anti-aging and hair loss, often linked to vitamin deficiencies. The shift towards preventive health management and the rising costs of healthcare are further propelling the market. E-commerce expansion has also played a crucial role in boosting online sales, with companies enhancing their digital presence and offering personalized consultations. The demand for natural ingredient-based products is rising due to heightened consumer awareness and company initiatives to replace synthetic components. The beauty-from-within trend, particularly popular among millennials, underscores the integration of health and beauty. However, regulatory and technological challenges pose obstacles to market expansion.

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Market Size of Nutricosmetics Industry

Nutricosmetics Market Summary
Study Period 2019 - 2029
Base Year For Estimation 2023
CAGR 8.05 %
Fastest Growing Market Asia
Largest Market North America
Market Concentration Low

Major Players

Nutricosmetics Market Major Players

*Disclaimer: Major Players sorted in no particular order

Nutricosmetics Market Analysis

The nutricosmetics market size is estimated at USD 8.09 billion in 2023 and is expected to reach USD 11.91 billion by 2028, registering a CAGR of 8.05% during the forecast period.

  • The prevalence of vitamin deficiencies leads to various skin issues, such as anti-aging, wrinkles, hair loss, and scalp issues. Therefore, a robust demand for products containing vitamins and Omega-3, especially for skincare, contributes to a significant market share.
  • Moreover, a paradigm shift toward preventive health management practices amid the rising healthcare costs and increasing burden of lifestyle diseases is another critical driver influencing the demand for nutricosmetics. Besides this, the growth of e-commerce has boosted the sales of nutricosmetics online.
  • The companies operating in this space have focused on strengthening their online presence by collaborating with third-party retailers like Amazon. They also started offering personalized virtual consultations to consumers through their official websites. Additionally, skin issues caused by constantly wearing face masks increased the demand for health supplements, such as nutricosmetics.
  • Furthermore, the market has been witnessing an increased demand for nutricosmetics products manufactured using natural ingredients due to growing consumer awareness of natural cosmetics and initiatives by various cosmetic companies to replace synthetic ingredients with natural variants.
  • Furthermore, the beauty-from-within approach has gained immense popularity among millennials, as it seamlessly merges beauty and health. However, it is crucial to establish a discernible demarcation between nutraceutical-based products, which can differ significantly from one country to another. Consequently, the intricate web of regulatory, legislative, and technological challenges presents a substantial obstacle to market growth..

Nutricosmetics Industry Segmentation

Nutricosmetics are products and ingredients that act as dietary supplements and functional food to provide natural beauty care for skin, nails, and hair. They work from the inside to promote beauty from within. 

The nutricosmetics market is segmented by product type, form, distribution channel, and geography. Based on product type, the market is segmented into skincare, hair care, and nail care. Based on the form, the market is segmented into tablets and capsules, powder and liquid, and gummies and soft chews. Based on distribution channels, the market is segmented into supermarkets/hypermarkets, drug stores/pharmacies, specialist stores, online retail, and other distribution channels. The report offers an analysis of the major economies worldwide, namely, North America, Europe, Asia-Pacific, and the Rest of the World. 

The market sizing has been done in value terms in USD for all the abovementioned segments.

Product Type
Skin Care
Hair Care
Nail Care
Form
Tablets and Capsules
Powder and Liquid
Gummies and Soft Chews
Distribution Channel
Supermarkets/Hypermarkets
Drug Stores/Pharmacies
Specialist Stores
Online Retail
Other Distribution Channels
Geography
North America
United States
Canada
Mexico
Rest of North America
Europe
United Kingdom
Germany
Spain
France
Italy
Russia
Rest of Europe
Asia-Pacific
China
Japan
India
Australia
Rest of Asia-Pacific
Rest of the World
South America
Middle-East and Africa
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Nutricosmetics Market Size Summary

The nutricosmetics market is experiencing significant growth, driven by a shift towards preventive health management and the increasing prevalence of skin issues linked to vitamin deficiencies. This market is characterized by a robust demand for products enriched with vitamins and Omega-3, particularly in the skincare segment. The rise of e-commerce has further propelled the market, with companies enhancing their online presence and offering personalized consultations to attract consumers. The beauty-from-within approach, which integrates health and beauty, is gaining traction, especially among millennials. However, the market faces challenges due to regulatory and technological complexities, which vary across regions. The demand for natural ingredients is also on the rise, as consumers become more aware of the benefits of natural cosmetics, prompting companies to innovate and replace synthetic components with natural alternatives.

The competitive landscape of the nutricosmetics market is marked by the presence of both regional and global players, with a focus on clean-label products. Companies are leveraging strategies such as mergers, acquisitions, and research and development to meet the growing consumer demand. The market is witnessing the introduction of innovative products aimed at addressing specific skin and hair concerns, such as UV protection and hair health supplements. Key players like Shiseido, Amway, and Suntory Holdings are actively expanding their product offerings to cater to diverse consumer needs. The market's growth is further supported by strategic expansions and product launches, as seen with companies like Herbalife and Nykaa, which are continuously introducing new offerings to satisfy the increasing demand for nutricosmetics.

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Nutricosmetics Market Size - Table of Contents

  1. 1. MARKET DYNAMICS

    1. 1.1 Market Drivers

      1. 1.1.1 Popularity of Dietary Supplements Especially Among Young Adults

      2. 1.1.2 Rise of the Wellness and Beauty Industry

    2. 1.2 Market Restraints

      1. 1.2.1 Stringent Government Regulations and Product Guidelines

    3. 1.3 Porter's Five Forces Analysis

      1. 1.3.1 Bargaining Power of Buyers/Consumers

      2. 1.3.2 Bargaining Power of Suppliers

      3. 1.3.3 Threat of New Entrants

      4. 1.3.4 Threat of Substitute Products

      5. 1.3.5 Intensity of Competitive Rivalry

  2. 2. MARKET SEGMENTATION

    1. 2.1 Product Type

      1. 2.1.1 Skin Care

      2. 2.1.2 Hair Care

      3. 2.1.3 Nail Care

    2. 2.2 Form

      1. 2.2.1 Tablets and Capsules

      2. 2.2.2 Powder and Liquid

      3. 2.2.3 Gummies and Soft Chews

    3. 2.3 Distribution Channel

      1. 2.3.1 Supermarkets/Hypermarkets

      2. 2.3.2 Drug Stores/Pharmacies

      3. 2.3.3 Specialist Stores

      4. 2.3.4 Online Retail

      5. 2.3.5 Other Distribution Channels

    4. 2.4 Geography

      1. 2.4.1 North America

        1. 2.4.1.1 United States

        2. 2.4.1.2 Canada

        3. 2.4.1.3 Mexico

        4. 2.4.1.4 Rest of North America

      2. 2.4.2 Europe

        1. 2.4.2.1 United Kingdom

        2. 2.4.2.2 Germany

        3. 2.4.2.3 Spain

        4. 2.4.2.4 France

        5. 2.4.2.5 Italy

        6. 2.4.2.6 Russia

        7. 2.4.2.7 Rest of Europe

      3. 2.4.3 Asia-Pacific

        1. 2.4.3.1 China

        2. 2.4.3.2 Japan

        3. 2.4.3.3 India

        4. 2.4.3.4 Australia

        5. 2.4.3.5 Rest of Asia-Pacific

      4. 2.4.4 Rest of the World

        1. 2.4.4.1 South America

        2. 2.4.4.2 Middle-East and Africa

Nutricosmetics Market Size FAQs

The Nutricosmetics Market is projected to register a CAGR of 8.05% during the forecast period (2024-2029)

Shiseido Company Limited , Amway Corporation , Sappe Public Company Limited , Suntory Holdings Ltd and Kirin Holdings Company Limited are the major companies operating in the Nutricosmetics Market.

Nutricosmetics Market Report Snapshots

Nutricosmetics Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)