Market Trends of Qatar Microwave Ovens Industry
Rising Residential Sector in Qatar driving the Market
The urban population of the country is a major buyer of microwave ovens as compared to the rural population on account of the busy lifestyle and higher dependence on quick cooking methods for routine usage in their daily lives. As of Q1 2021, the total housing stock was approximately 304,715 units with the addition of 1,700 apartments and villas. Apartment supply consisted of 1,650 units coming from project handovers in Lusail (Fox Hills and Marina District), The Pearl, Al Dafna, Mirqab Al Jadeed, and Fereej Abdul Aziz. 6,300 units are currently in the pipeline for the remaining quarters of 2021. With the growing residential sector in Qatar, the demand for video surveillance solutions is anticipated to rise in the coming years.
Conventional Microwave is Dominant
Within the microwave market in Qatar, the convectional microwave oven has the largest share. Convection microwave ovens are gaining popularity due to their optimum functionality. Also, these types of microwaves are dynamic in nature as convection microwave can perform all the functions of a solo microwave but also has additional features as well. Furthermore, countertop microwaves are comparatively cheaper in price when compared to built-in microwaves, which is why they are majorly preferred in the residential sector.
