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Smart Display Market Analysis

The Smart Display Market size is estimated at USD 3.74 billion in 2024, and is expected to reach USD 13.03 billion by 2029, growing at a CAGR of 28.40% during the forecast period (2024-2029).

The rapidly growing demand for smart and connected home products is encouraging the manufacturers in the market to add new functionality, greater reliability, and higher product utilization to their offerings. This factor is expected to drive the market's growth during the forecast period.

• The increasing demand for smart home devices drives market growth. According to the Malaysian Investment Development Authority (MIDA), globally, the smart home market is anticipated to reach about USD 400 billion in 8 years. At this point, the sales of smart home devices will account for 40% of the total sales of all household devices.
• Further, according to IBEF, India support ambitions such as 'Housing for All' and 'Smart Cities Mission. The government allocated INR 13,750 crores (USD 1.89 billion) to AMRUT and Smart Cities Mission.
• In April 2022, Walmart announced its collaboration with Google. This partnership will allow customers to add things to their cart utilizing the Alexa voice control through a phone, speaker, or smart display. Such developments in smart stores will extend further opportunities in the smart display market. Therefore, the growing applications and adaptability of such displays will bolster the market demand over the next five years.
• Furthermore, the concept of smart cities has marked a significant prospect with the Internet of Things in the energy, waste, and infrastructure sectors. According to Asian Development Bank, around 50% of the population in the nations making up the Association of Southeast Asian Nations (ASEAN) live in urban areas, and 70 million more are anticipated to become urban dwellers by 2025. Hence, the ASEAN Sustainable Urbanization Strategy identifies technological advances such as smart city projects and Smart devices as a solution to tackle these urbanization challenges. Such developments may further drive the studied market growth.
• However, the high cost of advanced smart displays in some cases and the cybersecurity threat are the factors expected to hinder the market's growth during the forecast period.
• Besides, the Covid-19 pandemic impacted the demand for voice-enabled smart displays and reduced sales, owing to reduced customer spending on electronics and other non-essential goods. In addition, the manufacturing sector noticed severe losses due to temporary plant shutdowns and low production volumes, temporarily hampering the growth of the automotive, electronics & semiconductor sectors. As economies recover and markets start to function normally, the demand for such displays is expected to boost further. The trend towards reducing the touchpoints in the marketplace and public areas is still ongoing, which is anticipated to provide significant growth opportunities for market expansion.

Smart Display Market Trends

This section covers the major market trends shaping the Smart Display Market according to our research experts:

Connected Device to Drive the Market Growth

Smart Display Industry Segmentation

Smart Displays study tracks voice assistant speakers with the display deployed across regions. The study emphasizes technological developments. As the market category is relatively new, the study focuses on factors that enable the consumer to transition from smart speakers to smart displays. The impact of Covid-19 on the market and impacted segments are also covered under the scope of the study. Further, the disruption of the factors affecting the market's expansion in the near future has been covered in the study regarding drivers and restraints.

The Smart Display Market is segmented by Voice Platform (Google, Alexa) and Geography.

The market sizes and forecasts are provided in terms of value (USD million) for all the above segments.