Market Share of Sweden Mobile Payments Industry
The Sweden Mobile Payments Market is fragmented with significant players such as Swish, PayPal, Apple Pay, and Samsung Pay. The companies are introducing new offerings, continuously investing in partnerships and acquisitions, and product development to increase the market share. A few of the recent actions by the companies are listed below.
- In May 2022- Zettle introduced its new Tap to Pay function in the UK, the Netherlands, and Sweden, allowing small companies to take payments directly from customers using an Android smartphone without needing a payment terminal. This solution uses NFC technology, which is already present in most smartphones, to streamline the payment process for businesses by doing away with the requirement to purchase a payment terminal.
- In April 2022, Klarna's acquisition of the digital wallet supplier Stocard added a new feature to the Klarna app that allows users to save time and money. The process enables app users to digitally access and collect their physical membership cards and collect points and benefits without bringing the club cards. It Supports 8,000 loyalty points and club programs worldwide.
Sweden Mobile Payments Market Leaders
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Swish (Getswish AB)
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Paypal
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Apple Inc
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Samsung Pay
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Klarna AB
*Disclaimer: Major Players sorted in no particular order
